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Brand Guidelines

Your Play­book for Con­sis­tent Brand Expression

At Need­more Designs, we pro­vide thought­ful and thor­ough brand guide­lines that ensure your brand expres­sion remains clear, cohe­sive, and pow­er­ful across dig­i­tal and print platforms.

Our Brand Guidelines Approach

Consistency

Even the strongest iden­ti­ties drift with­out clear guide­lines. Whether you’re an estab­lished brand crav­ing con­sis­ten­cy or launch­ing some­thing entire­ly new, we deliv­er straight­for­ward, action­able guides on logo usage, typog­ra­phy, col­or palettes, and brand voice as well as pho­tog­ra­phy and illus­tra­tion style.

Digital & Print Accessibility

As print and dig­i­tal design­ers, we care deeply about acces­si­bil­i­ty and usabil­i­ty, craft­ing brand guide­lines with web-friend­ly typog­ra­phy and inclu­sive col­or palettes, ensur­ing clar­i­ty and impact across both dig­i­tal and print­ed materials.

Practical Application

Our guide­lines are struc­tured to be prac­ti­cal and easy-to-fol­low, empow­er­ing your team and part­ners to con­sis­tent­ly rep­re­sent your brand with con­fi­dence and precision.

Explore How We Crafted a Distinctive Identity for Oren’s Coffee

Dive into our full case study to see how clear, prac­ti­cal brand guide­lines — includ­ing logo usage, typog­ra­phy, col­or strat­e­gy, voice direc­tion, and illus­tra­tion style — helped Oren’s Cof­fee achieve con­sis­ten­cy across every cus­tomer touch­point, from pack­ag­ing and sig­nage to their vibrant dig­i­tal presence.

View the Oren's Coffee Case Study →

Orens coffee brand mug brand book black red background overhead
Orens coffee brand book social logos black red background transit book icons details
Orens coffee brand book color palette transit book close up
Orens coffee brand book primary logos black red background

Discover How Bluebeard Coffee Roasters Amplified Their Authentic Voice

Blue­beard Cof­fee Roast­ers already had a beloved logo, but their brand need­ed deep­er res­o­nance. Through immer­sive research and thought­ful con­ver­sa­tions, we uncov­ered the soul of their Taco­ma roots, trans­lat­ing this rich human nar­ra­tive into com­pelling sto­ry­telling, a vibrant voice, and clear, action­able brand guidelines.

View the Bluebeard Case Study →

Bluebeard brand all

Why Partner With Needmore?

Holistic Approach

Guide­lines thought­ful­ly aligned with your strate­gic posi­tion­ing, voice, and visu­al identity.

Accessibility & Usability

Expert atten­tion to acces­si­ble design ensur­ing brand clar­i­ty across all plat­forms and audiences.

Expert Collaboration

Work direct­ly with our expe­ri­enced co-founders to ensure authen­tic­i­ty and depth in every brand guideline.

Ensure Brand Con­sis­ten­cy Everywhere

Let's create your Brand Guidelines